Author name: Kelsey Loushin

Kelsey is a blend of business developer, health/wellness & science geek and compassionate counselor & coach which help her to create interesting topics for her readers.

Medicaid Benefits in Senior Care & Value Based Care

5 ways Medicaid can assist senior living to expand profitability Medicaid often carries an unfair stigma in senior care discussions, even as organizations recognize its value. While many providers aim to offer Medicaid as a key benefit, they sometimes hesitate due to misconceptions. It’s critical for senior care leaders to actively highlight the advantages of […]

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5 Automation Tools That Save 10+ Hours A Week

One of the biggest obstacles to early-stage startup growth is the fact that operational and administrative tasks eat up a huge chunk of your time as a startup founder, preventing you to invest in the activities that would elevate your project – product development, sales, etc.. Yet, the lack of resources usually means you cannot

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8 themes shaping the senior living marketplace

Thank you to Lois A. Bowers from McKnight’s Senior Living, Editor’s Column for this article “Cautiously optimistic” is the way Lisa McCracken, head of research and analytics at the National Investment Center for Seniors Housing & Care, described NIC’s outlook for senior living and skilled nursing providers Wednesday during a briefing with members of the

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Getting the Most from Networking; Do’s & Don’ts!

What I know & want you to know I selected this blog topic after attending this week’s networking meeting for my business. Early on, I realized that networking is essential for business success. In the field of aging, collaboration with various professional services is crucial to effectively support individuals as they grow older. Before starting

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Business Opportunity: “Dementia Cases Expected to Double by 2060, Study Shows”

CLEVELAND – According to a recent study, the number of dementia cases here in the United States is expected to double by the year 2060. But, why is that? “The number of people over the age of 65 is expected to increase consistently over the many decades coming up, and age is the highest risk factor

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The Greatest Challenges Leaders Face in the Nursing Home Industry & 10 Solutions to Help Them Thrive

The nursing home industry is one of the most demanding and emotionally charged sectors in healthcare. Leaders in this field are tasked with ensuring the well-being of vulnerable populations, managing complex regulatory requirements, and navigating staffing challenges—all while maintaining a compassionate and person-centered approach. Despite the critical role they play, nursing home leaders often face

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Creative Marketing with Continuing Education (CEUs)

Creative marketing Every business owner quickly learns the significance of building an effective marketing strategy. Marketing is commonly misunderstood as the development of collateral materials, handing out pens and magnets and developing a social media strategy. Those are all elements of a marketing plan, however the most important element is developing meaningful relationships with customers

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