Why THINK matters Often, our personal lives spill over into our professional lives. My personal life can be much different than my professional life however I possess tools in my personal life that I also integrate into my professional life and one of them is the acronym THINK. I first learned this acronym in a […]
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Creative marketing Every business owner quickly learns the significance of building an effective marketing strategy. Marketing is commonly misunderstood as the development of collateral materials, handing out pens and magnets and developing a social media strategy. Those are all elements of a marketing plan, however the most important element is developing meaningful relationships with customers
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A Simple & Often Ignored Tool Reflection is often overlooked in our fast-paced business world, where the drive for action and results can overshadow the need to pause and assess. However, reflection is a critical tool for strategic planning. Reflection allows businesses to step back, evaluate their goals and strategies, and make informed adjustments that
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Is your business ready for the new year? As the senior care and eldercare industries continue to evolve, strategic planning becomes increasingly vital for us to provide high-quality services while staying competitive. With a new year upon us, it’s the perfect time to assess your organization’s direction and adopt effective planning methods. Below are five
5 Best Strategic Planning Methods for the New Year! Read More »
What is keeping you from fully using ChatGPT for your business? Technology tools like ChatGPT offer immense potential to transform the way we operate our businesses. I had no idea the potential of using ChatGPT until recently. One morning I was watching and listening to a podcast learning about using affiliates on a website. The
Chat GTP, an ABSOLUTE Business Game Changer You Need! Read More »
The first skill: product innovation There are 2 types of businesses, one that sells a product and one that sells a service. Any service will automatically have limited earning potential because it relies on time and time has limitations. You must figure out to to disconnect your wealth generation from time. Therefore product sales are
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What do we mean AI? Let’s be sure we’re talking the same language first. AI is more than Chat GPT which is one of the many AI tools/instruments. When defining AI, we need to understand that Artificial intelligence is the simulation of human intelligence processes by machines, especially computer systems. Everyday we are introduced to
AI & the New Business Owner….A Few Key Tools for Success! Read More »
Defining a Sales Funnel A sales funnel is a marketing term used to capture and describe potential customers’ journeys, from prospecting to purchase. A sales funnel consists of several steps, the actual number of which varies with each company’s sales model. Well-built sales funnels without gaps allow companies to shepherd potential customers through the buying
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What the heck is a boundary anyway? Not a day goes by in my coaching practice that the term “boundary” doesn’t emerge during a session. In spite of how often the topic or term occurs, it’s rare that a person fully understands what a boundary is, how to set them, why to set them and
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Such a popular phrase…. Certainly you have heard and said this phrase, “you need to think outside of the box”. This is a common euphemism for mistakes business owners and developers make everyday. Typically thought of as a narrow focus and lack of targeting that can result in many missed opportunities! Often, the origin of
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